Denim Shirt


Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening. Comfort is very important to me. I think people live better in big houses and in big clothes. I have my permanent muses and my muses of the moment. I always thought what you wore underneath was as important as what you wear on top. Men have got more of a discerning eye. They appreciate cut and details, things that aren't so obvious. They like things that have cachet and gentlemanliness.

Fashion is about dressing according to what's fashionable. Style is more about being yourself. My dresses are very reasonably priced, for dresses that are cut on the body. If you wear clothes that don't suit you, you're a fashion victim. You have to wear clothes that make you look better. You can't just buy things for the label – it's ridiculous. I would like to be a one-man multinational fashion phenomenon.

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Grunge is a hippied romantic version of punk. I want to thank all the women who have worn my clothes, the famous and the unknown, who have been so faithful to me and given me so much joy. Men don’t want another man to look at their woman because they don’t know how to handle it. The key to my collections is sensuality. I like the irony in my work.

I don’t really know how to do casual clothes. It’s sometimes said that I’m rebellious and I do things to push people’s buttons, but I just like the challenge. Brides today are increasingly sensitive to the tastes, feelings and finances of their attendants. I didn’t consider myself a fashion designer at all at the time of punk. I was just using fashion as a way to express my resistance and to be rebellious. I came from the country, and by the time I got to London, I considered myself to be very stupid. It was my ambition to understand the world I live in. Fashion should be fun. It shouldn’t be labelled intellectual.

You can hide so much behind theatrics, and I don't need to do that any more. Attitude is everything. Fashion is a very stressful place to work because of the demands of doing the shows – no one expects a writer to produce two books a year on the dot – but it's also a very toxic place to work. The market is like a language, and you have to be able to understand what they're saying. I don't really know how to do casual clothes.


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